DMI Finance launches personal loan product on Google Pay

DMI Finance will provide seamless digital personal loans to Google Pay users

DMI Finance Private Limited (“DMI”) today announced the launch of a personal loan product on Google Pay to make reliable credit available to pre-qualified Google Pay users.

This product leverages the dual benefits of Google Pay’s customer experience and DMI’s digital loan disbursement process and will also help attract new credit users. Eligible users are pre-qualified according to criteria defined by DMI Finance and the product offer is made available to them via Google Pay. These users will have their request processed in near real time with access to money from their bank accounts.

This launch with Google Pay of an integrated personal loan journey for its users continues DMI’s focus on creating innovative digital financial products in partnership with key players in the digital finance ecosystem.

The scheme will disburse up to INR 1 Lakh per loan which would be repayable over a maximum of 36 months. This partnership is launched on more than 15,000 PIN codes.

Shivashish Chatterjee, Co-Founder and Co-CEO, DMI Financesaid, “We are delighted to make our personal loan product available on Google Pay in India. At DMI, we are focused on working with truly world-class associates to leverage our combined strengths to deliver the best possible digital credit experience to a rapidly growing set of customers. Our teams have worked closely together to bring seamless and seamless credit to millions of Google Pay users. We look forward to growing this new partnership in the years to come and make the promise of financial inclusion a reality for many millions more.

Sajith Sivanandan, Business Leader, Payments and NBU, Google APACLatAm, Africa and EMEA, said: “Simplified access to reliable credit is essential to economic recovery as we emerge from the challenges posed by the pandemic, and the experiences that can make it available to them with just a few taps on their phone. laptop will provide them with incredible convenience. We are very pleased to partner with DMI Finance to make this possible for Google Pay users, as it delivers on the promise of financial inclusion made possible by technology.”

About DMI Finance

Founded in 2008 and supported by a highly experienced team in 40 offices across India, DMI is a pan-India lending platform with core businesses in consumer and MSME digital finance, housing finance, wholesale finance and asset management. It is a technology-focused lender with top-notch digital finance initiatives. It is backed by global institutional investors, strategic family offices, leading banks and public market creditors in India. For more details, please visit

About Google

Google’s mission is to organize the world’s information and make it universally accessible and useful. Through products and platforms like Search, Maps, Gmail, Android, Google Play, Chrome and YouTube, Google plays a significant role in the daily lives of billions of people and has become one of the most well-known companies in the world. Google is a subsidiary of Alphabet Inc.

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