Pollard Banknote Applauds Texas Lottery Record for Fiscal Year 2021
WINNIPEG, MB, October 4, 2021 / CNW / – Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) Congratulates Texas Lottery on Achieving Record $ 8.107 billion overall sales in fiscal 2021, marking the 11th annual Texas Lotterye record consecutive year. This remarkable success was mainly driven by sales of scratch tickets, which reached a $ 6.6 billion, an increase of over $ 1 billion in fiscal year 2020.
The Texas Lottery has launched many unique products and exciting promotions over the years which have proven to be very effective in engaging Texas players. Pollard Banknote has a long-standing relationship with the Texas Lottery and is committed to supporting its growth by delivering exceptional games and strategies that excite players and drive sales. In fiscal 2021, many of the top-selling Texas Lottery tickets were supplied by Pollard Banknote, several of which included innovative printing features. For example, the $ 50 scratch ticket game $ 200 million Ca $ h, with dynamic Spectrum Scratch FXÂ®, which mimics the look of a colorful or multi-colored holographic foil, was the top-selling game of the year by the Texas Lottery!
In addition, Texas Lottery’s X Money family of games, launched in January 2021, featuring the unique combination of Scratch FXÂ® and neon ink for a really eye-catching look. This family was also supported by an exciting promotional campaign which gave players the opportunity to enter non-winning tickets into the Hawaii Dream Getaway Second Chance Promotional Sweepstakes for a chance to win an experience. VIP vacation. The results were exceptional! The two $ 20 200X Money and $ 10 100 times more money tickets landed among the best-selling lottery games of the year.
“As the Texas Lottery celebrates its next 30e Birthday in May 2022, we are delighted to announce another record breaking year, which above all means record revenue contributions to support education and veterans in the state of Texas,” noted Gary Grief, executive director of the Texas Lottery. âWe work closely with Pollard Banknote to consistently deliver engaging, high-quality scratch cards that excite and appeal to new and existing players. We look forward to continued success for years to come. “
“Pollard Banknote congratulates the Texas Lottery on once again achieving record sales this year,” said Brad thompson, Vice President, Sales and Marketing, Pollard Banknote. âThis significant achievement is well deserved and reflects the hard work, dedication and commitment of the lottery to creating unique player experiences for Texans. As a partner of the Texas Lottery for more than two decades, Pollard Banknote is extremely proud of the success of the lottery and we look forward to helping her achieve continued sales growth to support the good causes she supports. “
About the Texas Lottery
Since the first ticket sold in 1992, the Texas Lottery has generated $ 33 billion in revenue for the State and distributed $ 71 billion in prizes to lottery players. Since 1997, the Texas Lottery has contributed $ 27.7 billion to the Foundation School Fund, which supports public education in Texas. As authorized by the Texas Legislature, some Texas Lottery revenue goes to state programs, including the Veterans Assistance Fund. Since the launch of the first veteran-themed scratch ticket game in 2009, the Texas Lottery has contributed more than $ 166 million for programs supporting Texas Veterans. The Texas Lottery offers several entertaining games for lottery players, including PowerballÂ®, Mega MillionsÂ®, Lotto TexasÂ®, All or Nothing â¢, Texas Two StepÂ®, Pick 3 â¢, Daily 4 â¢, Cash FiveÂ® and games at to scratch. For more information, visit us on Facebook, Twitter, Instagram, YouTube or on texaslottery.com. PLAY RESPONSIBLY
About Pollard Banknote
Pollard Banknote is a major lottery partner of over 60 lotteries around the world. player engagement and iLottery solutions, including strategic marketing and management services. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales and revenue for good causes. Pollard Banknote also provides tab tickets, bingo paper and its Diamond game and electronic games and gaming devices compliant with charity markets and other games in North America. Founded in 1907, Pollard Banknote is approximately 64.3% owned by the Pollard family and 35.7% by public shareholders, and is listed on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.
Certain statements contained in this press release may constitute “forward-looking” statements and information, which involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to differ materially from results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, these statements include words such as “may”, “will”, “expect”, “believe”, “plan” and other similar terms. These statements reflect management’s current expectations regarding future events and operational performance and speak only as of the date of this document. This information should not be expected to be updated, supplemented or revised at all times, whether as a result of new information, changing circumstances, future events or otherwise.
SOURCE Pollard Banknote Limited
For further information: Doug Pollard, Co-CEO, Email: [emailÂ protected]; John Pollard, Co-Managing Director, Email: [emailÂ protected]; Rob Rose, Chief Financial Officer, Email: [emailÂ protected]; Pollard Banknote Limited, Telephone: (204) 474-2323